Privacy policy
Last updated: October 13, 2025
This Privacy Policy describes how LAB COLOUR THE WORLD (the 'Site', 'we', 'us', or 'our') collects, uses, and discloses your personal information when you visit, use, or make a purchase from www.labcolourtheworld.com (the 'Site') or otherwise communicate with us about the Site (collectively the 'Services'). For the purpose of this Privacy Policy, 'you' and 'your' refer to you as a user of the Services, whether you are a customer, website visitor, or another person from whom we have collected information under this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, adjust the date at 'Last updated', and take any other steps required by applicable law.
How we collect and use your personal information
To provide the Services, we collect (and have collected in the past twelve months) personal information about you from various sources, as outlined below. The information we collect and use depends on your interactions with us.
In addition to the specific use outlined below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
What personal information we collect
The type of personal information we obtain about you depends on your interactions with our Site and your use of our Services. When we use the term 'personal information', we mean data that identifies you, relates to you, describes you, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information we collect directly from you
Information you provide directly to us through our Services may include the following:
- Contact information including your name, address, phone number, and email address.
- Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information including your username, password, security questions, and other information used for account security.
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Shopping information including the items you view, place in your cart, save in your account, such as reward points, reviews, referrals, or gift cards, or purchases.
- Reward points/product reviews/referrals/gift cards
- Customer support information including the information you wish to include in communication with us. for example, when you send a message via the Services.
For some features of the Services, it may be necessary for you to provide us directly with certain information about yourself. You may choose not to provide this information, but if you do, you may not be able to use or access these features.
Information we collect about your usage
We may also automatically collect certain information about your interaction with the Services ('Usage Data'). We may use cookies, pixels, and similar technologies ("Cookies'). Usage Data may include information about how you visit and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other information about your interaction with the Services.
Information we obtain from third parties
Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:
- Companies that support our Site and Services, like Shopify.
- Our payment processors, who collect payment data (e.g., bank account, credit card, or debit card information, billing address) to process your payment, fulfill your orders, and deliver the products or services you requested, so we can fulfill the agreement we have with you.
- When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.
All information we obtain from third parties is treated in accordance with this Privacy Policy. Also, see the section below, Third-party websites and links.
How we use your personal data
- Provision of products and services. We use your personal data to provide you with the Services according to the agreement we have with you, including processing your payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, arranging shipping, facilitating returns and exchanges, and other features and functionalities related to your account.
- Marketing and advertising. We may use your personal data for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, SMS, or mail, and to show you advertisements for products or services. This may mean using your personal data to better tailor the Services and advertisements on our Site and other websites. If you are a resident of the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products, according to Art. 6 (1) (f) GDPR.
- Security and fraud prevention. We use your personal data to identify potential to detect, investigate, or take action against fraudulent, illegal, or malicious activities. If you choose to use the Services and register an account, you are responsible for keeping your account login details secure. We strongly recommend that you do not share your username, password, and other access details with anyone else. If you believe your account has been hacked, please contact us immediately. If you are a resident of the EEA, the legal basis for this data processing activity is our legitimate interest to keep our website secure for you and other customers, in accordance with Art. 6 (1) (f) GDPR.
- Communication and service improvement. We use your personal data to provide you with customer support and to improve our Services. This is in our legitimate interest to communicate with you, provide you with effective services, and maintain our business relationship with you in accordance with Art. 6 (1) (f) GDPR. .
Cookies
Like many other websites, we use cookies on our Site. Specific information about the cookies we use in relation to supporting our store with Shopify can be found at https://www.shopify.com/legal/cookies. We use Cookies to support and improve our Site and our Services (including to remember your actions and preferences), to perform analytics, and to gain more insight into user interaction with the Services (in our legitimate interest to manage, improve, and optimize the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor the services, products, and advertising on our Site and other websites.
Most browsers automatically accept Cookies by default, but you can set your browser to delete or refuse cookies in the browser settings. Please note that deleting or blocking cookies may negatively affect your user experience and may cause some Services, including certain features and general functionality, to not work correctly or become unavailable. Additionally, blocking Cookies may not completely prevent the way we share information with third parties, such as our advertising partners.
Our website also recognizes the GPC signal (Global Privacy Control), which allows you to opt-out of certain uses or disclosures of your data. If you notify us of your preference via GPC, we will treat such a signal as a valid request to opt-out of sharing/targeted advertising for the associated browser or device. And if we can link the device sending the signal to a Shopify account, we will also apply the opt-out request to the account. More information about Global Privacy Control can be found at https://globalprivacycontrol.org/. Apart from Global Privacy Control, we do not recognize other 'Do Not Track' signals that may be sent from your web browser or device.
How we disclose personal data
In certain circumstances, we may disclose your personal data to third parties for contract execution, legitimate purposes, and other reasons covered by this Privacy Policy. Such circumstances may include:
- With vendors or other third parties performing services on our behalf (such as IT management, payment processing, data analysis, customer support, cloud storage, handling, and shipping).
- With business and marketing partners to provide services and show advertisements to you. Our business and marketing partners will use your data in accordance with their own privacy statements.
- When you instruct us, request us, or otherwise give us permission to share certain data with third parties, for example, to provide you with products or through your use of social media widgets or login integrations, with your consent.
- With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
- In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
In the past 12 months, we have disclosed the following categories of personal data and sensitive personal data about users for the purposes set forth above in "How we collect and use your personal data" and "How we disclose personal data":
| Category | Categories of recipients |
|---|---|
|
|
We do not use or disclose sensitive personal data without your consent or for the purpose of inferring characteristics about you.
In the past 12 months, we have disclosed personal data 'sold' and 'shared' (as these terms are defined in applicable law) for the purpose of conducting advertising and marketing activities, as follows.
| Categories of personal data | Categories of recipients |
|---|---|
| Identification data such as name, email address, and phone number | Business and marketing partners |
| Commercial information such as data about purchased products or services | Business and marketing partners |
| Usage data | Business and marketing partners |
Third-party websites and links.
Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or not operated by us, it is important to read their privacy and security policies and other terms. We make no warranty and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of the information on these sites. Information you provide in public or semi-public areas, including information you share on third-party social networks, may also be visible to other users of the Services and/or users of these third-party platforms, without limitation on its use by us or by a third party. The inclusion of such links on our Site does not imply endorsement of the content on such platforms or of their owners or operators, except as stated in the Services.
Children's data
The Services are not intended for use by children and we do not knowingly collect personal data about children. If you are the parent or guardian of a child who has provided us with personal data, you can contact us using the contact information below to request its deletion.
As of the effective date of this Privacy Policy, we are not actually aware of 'sharing' or 'selling' personal data of individuals under 16 years of age (as these terms are defined in applicable law).
Security and retention of your data
Please note that no security measure is perfect or impenetrable, and we cannot guarantee 'perfect security.' Additionally, data you send to us may not be secure during transmission. We advise you not to use insecure channels to communicate sensitive or confidential information to us.
How long we retain your personal data depends on various factors, such as whether we need the data to maintain your account, to provide the Services, to comply to legal obligations, to resolve disputes, or to comply with other applicable contracts and policies.
Your Rights
Depending on where you live, you may have some or all of the following rights regarding your personal data. However, these rights are not absolute and may only apply under certain circumstances, and in some cases, we may deny your request to the extent permitted by law.
- Right to Access/Know: You may have the right to request access to the personal data we hold about you, including details on how we use and share your data.
- Right to Delete: You may have the right to request that we delete the personal data we hold about you.
- Right to Correct: You may have the right to request that we correct inaccurate personal data we hold about you.
- Right to Portability: Under certain circumstances and with certain exceptions, you may have the right to receive a copy of the personal data we hold about you and to request that we transfer it to a third party.
- Restriction of Processing: You may have the right to ask us to stop or restrict the processing of personal data.
- Withdrawal of Consent: When we require your consent to process your personal data, you may have the right to withdraw that consent.
- Appeal: You may have the right to appeal our decision if we refuse to process your request. You can do this by responding directly to our denial.
- Manage Communication Preferences: We may send you promotional emails, and you can opt out of receiving these at any time by using the unsubscribe option included in the emails we send you. If you opt out, we may still send you non-promotional emails, such as emails about your account or orders you have placed.
You can exercise any of these rights where indicated on our Site or by contacting us using the contact information provided below.
We will not discriminate against you for exercising any of these rights. We may need to collect information about you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable law, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before we accept such a request from an authorized agent, we require the agent to provide proof of authorization to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner, as required under applicable law.
Complaints
If you have complaints about how we process your personal data, you can contact us using the contact details below. If you are not satisfied with our response to your complaint, you have the right, depending on where you live, to appeal our decision by contacting us using the contact details below, or to file your complaint with your local data protection authority. For the EEA, you can find here a list of the responsible data protection supervisory authorities.
International Users
Please note that we may transfer, store, and process your personal data outside the country in which you reside. Your personal data is also processed by staff and third-party service providers and partners in these countries.
If we transfer your personal data outside Europe, we rely on recognized transfer mechanisms such as the European Commission's standard contractual clauses, or equivalent contracts issued by the relevant competent authority of the United Kingdom, where relevant, unless the data is transferred to a country deemed to provide an adequate level of protection.
Contact
If you have questions about our privacy practices or this privacy policy, or if you wish to exercise any of the rights available to you, call us or send us an email at contact@labcolourtheworld.com or contact us at Recordweg 2, Amersfoort, 3821 AS, NL.
Under applicable data protection laws and unless explicitly stated otherwise, we are the data controller of your personal data.
